Awarion Integrates with One Tech Group's SSP1

ISTANBUL, August 25, 2026 - Awarion has announced a new integration with One Tech Group's SSP1 platform. The partnership adds over 90,000 new screens to the inventory reachable through the Awarion Junction demand-side platform (DSP).

The expanded inventory includes traditional Digital Out-of-Home (DOOH) venue types, as well as physical retail media screens from publishers such as REWE Group, Rossmann and Media Markt Saturn. Media Markt Saturn's inventory alone spans hundreds of locations across Türkiye and EU countries, offering brands wide-reaching access.

Commenting on the announcement, Awarion CEO Alp Ayhan said:

“We're delighted that we can now access SSP1's vast publisher network, which will no doubt help our expansion to provide data-driven, dynamic-creative first DOOH campaigns to more markets and cross-border advertisers.”

One Tech Group CEO Daniel Siegmund, highlighting the significance of the partnership for the industry, added:

“Connecting SSP1 with Awarion's DSP is another important step in our mission to make Retail Media and DOOH inventory accessible to international demand. Especially in Instore Retail Media, programmatic connectivity creates entirely new monetization opportunities for retailers - while giving advertisers and agencies access to premium inventory across markets.”